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The Challenge

Conduct an affinity diagram session to organize and analyze qualitative user research data with a collaborator.

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Objectives:

  • Develop skills in organizing qualitative research.

  • Improve data evaluation and categorization abilities.

  • Ensure credibility by identifying research sources

Process

  • Organize user research data efficiently.

  • Collaborate to evaluate and categorize data, identifying patterns.

  • Verify research origins for reliability.

Key Takeaways

  • The affinity diagram session emphasized the importance of data collection in UX research.

  • Categorizing Post-it notes improved efficiency.

  • A Miro board visualized insights into users' thoughts, emotions, preferences, and behaviors.

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